WHY IT’S WOW
- One rich lathering, sulfate-free, residue-free formula for all hair types
- Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
- Our color protect shampoo contains no silicones, thickening, conditioning or anti-frizz ingredients that stay behind and can weigh hair down, dull it, cause scalp irritation and even hair loss
1. Apply a coin-sized amount to wet hair and massage into lather.
3. Repeat for best results.
4. Follow with Color Security Conditioner and style as usual.