Color WOW Hooked Shampoo

• Unique, sulfate-free formula within our curl enhancing shampoo leaves NO residues for optimum scalp and hair conditions, and bouncier, weightless curls
• Features our proprietary Procapil® blend to help “anchor” strands at the root, preventing excessive shedding or hair loss from styling stressors (braids, weaves, extensions)
• Leaves curls’ surface film-free and optimally receptive to leave-in hydrators + moisturizing stylers

Apply to wet hair and massage into a lather. Rinse thoroughly and repeat. If you don’t achieve a rich, foamy lather, your hair has a lot of buildup and you may require a third shampoo application.